The Native Advertising Institute just announced that THE HUDDLE ROOM has won a Bronze in the 2017 Native Advertising Award for the category Best Use of Influencer for their National Book Store “Kris Faves and Finds” campaign featuring Kris Aquino.
Kris Aquino herself shared the good news via her social media page:
“It all started because i had to find a way, network tv was no longer open to me. i researched & knew that going online was an avenue i could try… With a brand new team, we knocked on doors- National Book Store was 1 of our 1st believers. Thank You God for this blessing! We’re back home & i saw a message from 1 of my life’s heaven sent angels, Xandra Ramos-Padilla… To all of you who could now be where i was at the start of 2017, questioning the how comes & the what ifs- take it from me: JKP- Just Keep Praying! Surround yourself w/ creative, positive, hardworking, loyal people, and don’t lose faith because as promised in Jeremiah 29:11 “For I know the plans I have for you,” declares the Lord, “plans to prosper you and not to harm you, plans to give you hope and a future.” In all my years of working on tv & film- this is my first European recognition. It is all the more meaningful because it was a digital production done by our KCAP team w/ guidance from Huddle Room & it was a shoot I did w/ my bunso. Good morning from a very grateful believer in God’s wondrous ways. Kris”
The Kris Faves and Finds video is a concept developed by The Huddle Room for National Book Store.
The Native Advertising Awards is the biggest award program for native advertising in the world. The awards aim to acknowledge and reward great native advertising and to promote inspiring, effective and creative work that helps organizations worldwide achieve their goals and tell great brand stories in a non-disruptive way.
The winners were announced at the Native Advertising DAYS 2017 in Berlin on November 9th.
A curated jury from across the industry has chosen this year’s winners based on native advertising work entered in categories covering the most important aspects of native advertising such as strategy, organisation, formats and channels. The jury counts experienced native advertising professionals such as Stephanie Losee, Head of Content at Visa, Susan Borst, Deputy Director, Mobile IAB, Stuart Feil, Custom Publishing Director at Adweek, Nick Drake, Senior Vice President, Digital at T-Mobile, Rebecca Lieb, Leading Industry Analyst on Native Advertising, and Irina Pashina, Senior Director, Content Marketing at SAP.
Award submissions come from countries across the globe such as Sweden, Mexico, Croatia, the US, Germany, Russia, Denmark, Italy, and the Philippines.